Rhetorical Analysis: “A Year Of Reckoning”

1. Pitch: what do the authors want us to believe?
2. Complaint: what are the authors worried about or reacting to?
3. Moment: how do you know when this was published?
4. Audience: how is the intended audience and why?
5. Ethos: how do the authors establish their credibility?
6. Pathos: how do the authors appeal to our emotions?
7. Logos: how do the authors build logical arguments?
8. How effective is this text, based on your analysis?

Each bullet should be a 4-5 sentence paragraph, but again, does not have to be a perfectly constructed one.  What is most important in this exercise is the substance of your analysis.  You must also cite the text; make sure to include the “does” to help explain your analysis.