You will analyze an advertisement using ideas or strategies. 5 double-spaced pages with one-inch margins. NOTE, I do have the commercial and all citations ready to make it easy, so you do not need to look up for any
Grading Criteria
1 Effective selection and use of secondary sources (20 points)
2 Clear introduction and development of the pop culture text that the writer chooses to analyze (20 points)
3 Fully supported analysis, including detailed references to the pop culture text and secondary articles (30 points)
4 Analysis yields some new insight or comes to some position on the pop culture text and its relationship to a current culture (15 points)
5 Audience appropriate language, subject, tone, and formatting:in short, the writer demonstrates audience awareness and attempts to meet expected conventions (including citation and documentation of sources and editing/proofreading of final draft) (15 points
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