What’s in it for Me?

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What’s in it for Me?

Now that you created a vision for your company, it’s time to communicate it. Using guidance from Kotter Chapter 6, identify two different stakeholders from different departments and explain how they will be impacted by your proposed change and what’s in it for them (please use VP of planning and procurement and SVP of supply chain operations). Your message should:

  • Be understandable by everyone affected
  • Explain the rationale for change
  • Address the “What’s in it for me?” question
  • Clearly communicate the danger if change is not made
  • Be based on facts, or a strong case that you support well

Consider your style for dealing with change, as revealed in the CSI Assessment that you took in Week 4. Looking back at your message, how do you think your CSI style affected your communication to the stakeholders?

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