This is your first dual research writing assignment. Please review APA Rules and Writing Guide in previous module.
Below you will find an article on strategy entitled, “Adaptability: The New Competitive Advantage” by Reeves and Deimler (2011). This article addresses how companies are adapting their strategy’s to gain a competitive advantage for the future.
Your assignment is to read this article, and summarize its major points. Using those key points compare and contrast them to another author’s article you will research using the search words “What is Strategy?”
This is NOT a book report. What are the key similarities, differences, evolution of thought processes, etc. of what you have read and discerned from the articles. You may go forward to germinal works in your research or to newer works today. The choice for comparison is up to you (note articles not to use below) as long as it is focused on strategy formation, implementation, and or evolution. I would suggest that you not use articles from the first page of your goggle search. Go deeper you will find better works in the latter search result articles. Popular doesn’t mean substance or lack there of.
ARTICLES and sites not to use:
- What is Strategy Anyway – Ann Latham
- What is Strategy (And Why Should you Care) Kristian Halvorson
- https://guides.wsj.com/management/strategy/what-is-strategy/
Post your work to the dropbox.
Write a minimum 1200 word paper discussing the key points of each article. Compare and contrast the viewpoints and concepts. Note the changes that have occurred between the two writings. Or, has there been any change??
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