1. What Is Meant by Strategy?
The modern idea of strategy connected to planning originated in United States military planning. The focus was on strategy, and then organizing an action plan to implement the strategy (refer to the UNESCO reading). Their approach was later adopted by corporations in the 1960s, and then nonprofit organizations in the 1980s and 1990s.
Drawing on your readings of Bryson and UNESCO (linked in Resources), discuss the basic purpose of employing a strategy, and assess the significance of applying this purpose to the chosen organization for which you have decided to develop a plan for your course project.
Your post must:
- Be at least 250 words.
- Contain a minimum of one reference with citation in APA style.
- Follow APA style guidelines.
2.Also please provide a response (150 WORDS) to the following disscussion concerning his or her assessment of employing a strategy related to his or her chosen organization:
The basic purpose of utilizing a strategy is to construct an alignment of three important tenets of an organization: achieving the mission, generating and accomplishing directives, and engendering public valuation (Bryson, 2018). The most important responsibilities of a nonprofit’s executive, in establishing and integrating a strategic plan, is directing financial activities, recruitment, and retention, and progressing the mission of the nonprofit through strategic advocacy. Strategic advocacy for nonprofit organizations (NPOs) is very important for the continuance of the organization’s mission in a competitive financial pool. Strategies organized into a cohesive plan allows NPOs like Bay Area Homeless Services (BAHS) to control their human, physical, and capital resources to influence a specific population that can benefit the most from BAHS’s services (Bryson, 2018). It is imperative to keep the lines of communication open between the director and their staff as well as the service population, so they all know what each other is doing (BAHS, 2021). Transparency is an optimal part of business today and to engender trust and loyalty towards their vision, a nonprofit must show through deeds that they are moral and ethical partners who practice what they expect their organization to put into action (UNESCO, 2010).
Financial resource development strategies are important internal controls governed by the organization’s mission and public value. It should be used when in pursuit of donations through fundraising (Bay Area Homeless Services, 2021). Internal controls do several things: they set up safeguards for assets, monitor cash flow management, reconciles bank accounts, and outlines the parameters for the separation of duties. Hiring developmental staff to oversee fundraising is not recommended because it is a control that an executive member should monitor. This is why BAHS only has one person in charge of finances; the Bookkeeper (Bay Area Homeless Services, 2021). Having this alignment as the basic purpose of a strategy allows the nonprofit to strive to build a great team by emphasizing the commitment to the organization’s goal to make a difference in someone’s life. The mission of the organization satisfies the shareholders’ needs by building a bond of trust, supporting their ideas, and advocating their push to make more connections to other service-learning opportunities for their service population (Bryson, 2018).
References
Bay Area Homeless Services. (2021). Home. http://www.bahs-shelter.org/
Bryson, J. M. (2018). Strategic planning for public and nonprofit organizations: A guide to strengthening and sustaining organizational achievement (5th ed.). Wiley.
UNESCO. (2010). Strategic planning: Concept and rationale. International Institute for Educational Planning. Available from http://unesdoc.unesco.org/images/0018/001897/189757e.pdf
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