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University of Phoenix Strategic Management Research Journal
University of Phoenix Strategic Management Research Journal
Daniel Kevins
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Assignment Content
Strategic management includes an analysis of a business’s current state. Continuing with your research of Caterpillar, Inc., you will leverage the business SWOT tool to identify and drive organizational strategic decision making and
evaluate problem-solving strategies
for the company.
Review the
Strategic Management Project Background
document.
Create a Word doc and title it Strategic Management Research Journal Part 2. (
Be sure to download and follow the template that I provided for you in your welcome message. Use a Title page and a References page with at least three references. No running head is required, but do use headings to separate portions of your paper, and remember to cite your sources in the main body of your paper
). Please no abbreviated bullet or numbered lists, express yourself in full paragraphs that are 3-5 sentences in length.
Write a 350- to 525-word response to the following prompts in your journal entry:
Conduct a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of Caterpillar, Inc. Each SWOT quadrant must contain 7-10 items, (this is not included in the 525-word count).
Analyze Caterpillar’s strengths and include specific examples based on your SWOT analysis findings.
Evaluate the weaknesses and threats for any common themes that might be a risk.
Compare Caterpillar’s weaknesses against its opportunities.
Propose problem-solving strategies
to address Caterpillar’s weaknesses or threats that could be mitigated by a business opportunity or business decision.
About the Author
Daniel Kevins
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