I’m working on a business case study and need a sample draft to help me learn.
Kraft’s advertising affects the diets of children, but parents are clearly making the purchasing decisions and preparing/providing the foods to their children.
Does Kraft Foods bear the responsibility for the effects of their advertising on children, or does this responsibility fall mainly on the parents?
If Kraft bears the responsibility, explain what this responsibility is and why they have it. Analyze their responsibility using an ethical theory we’ve studied in the course.
If parents bear the responsibility, does this mean that Kraft is blameless for the effects of their marketing to children? Would this hold true for other products? Explain your answers using an ethical theory we’ve studied in the course.
If some other party bears the responsibility, explain and analyze their responsibility using an ethical theory we’ve studied in the course.
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