Overview
This week you discover that understanding the life-cycle of your industry is important in building strategies. The ability to discern and predict current and future life-cycle changes is a source of competitive advantage for firms. In this session, we focus on three major principles: (a) understanding the industry life-cycle and its different stages, (b) building strategies for embryonic and technology-intensive industries, and (c) building strategies for mature industries.
Goals for this week and their relationship to our course objectives
This week our learning materials, activities and assignments will help you achieve these goals:
- Interpret and recommend strategic actions based on industry life-cycles.
- Interpret and recommend organizational strategies at the functional, business, corporate and global levels.
- Discuss and gain sensitivity to ethical issues in strategy making.
- Exercise the ability to think holistically and integrate the concepts and tools of strategic management to create realistic strategic recommendations.
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