Introduction
During the Tokyo Olympic day on Friday of 23rd July 2021 to Sunday the 8thof August 2021, Alhalimon is delighted to support the Olympics by allowing different cultures to connect.
Additionally, it will spread awareness of sport by doing sports competitions such as marathons and basketball among others.
- These sports will entertain athletes from different parts of the world and millions of audiences.
- They exceed other cultural events or sports based on the interest of the public.
- They represent the idea of different and diverse people in one place.
- Olympic Games represent languages, customs, traditions, and religions which can be generalized as culture.
- Political, Sports-technical, scientific, and social evolution has created greater opportunities for sports as a cultural phenomenon (Savic, 2007). More than 200 countries take part in the event.
- Notably, judges and athletes come from diverse social settings, therefore, promoting different cultures.
Purpose
- Olympic Games bring people together from different cultures.
- Used to promote peace across the world.
- Enabled different countries and cultures to connect.
- Today, the main purpose of the Olympics is to make money through public visibility
- Sponsors such as McDonald’s and Coca-Cola expand the customer base.
References
Savi?, Z. (2007). THE OLYMPIC GAMES AS A CULTURAL EVENT. Acta Universitatis Palackianae Olomucensis. Gymnica, 37(3).
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