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How Companies Change: Your original post due by Wednesday @ 11:55 pm and your 2 responses to others’ posts due by Saturday @ 11:55 pm

20 points each

10 first post

MINI : https://soundcloud.com/ncv2/chapter-8-mini

Learning Objectives:

  • Investigate companies that have experienced change
  • Describe why and how a company changed
  • Link the text with real business

Instructions:

  1. Find an article about a  company that has undergone massive change in the last 5 years.
  2. Post the article link and summarize the article about what changed, why change had to happen, and how the company has implemented the change.
  3. Also, connect what the company did back to the chapter (make sure you identify change principles that were used).
  4. Also discuss what you found interesting and/or were surprised by.
  5. Post by Wednesday at 11:55 pm.
  6. Discuss (respond to at least 2 other posts) by Saturday at 11:55 pm.

Making it Real Original Posting Rubrics:

0 Points

5 Points

10 Points

Making it Real Original Post is still not posted 24 hours after the deadline

Partially completed the Making it Real

Thoroughly completed the Making it Real

 

Somewhat connected what you learned back to the text

Thoughtfully connected what you learned back to the text

 

Did not or barely mentioned what you found interesting and/or were surprised by

Also mentioned what you found interesting and/or were surprised by

 

Some grammatical errors, or some misspellings, or lacking in professionalism

Grammatically correct, no misspellings and overall professional

 

The assignment was completed late (but within 24 hours of due date/time).

Posted on time

 

 

 

JetBlue: Your original post due by Wednesday @ 11:55 pm and your 2 responses to others’ posts due by Saturday @ 11:55 pm

20 points each

10 first post

MINIhttps://soundcloud.com/ncv2/chapter-6-mini

Learning Objectives:

  • Identify strategies applied in JetBlue
  • Link the text with real world business

Instructions:

  1. Post the link to an article about JetBlue’s strategy at any time since it was founded in 2000.  
  2. Summarize the article.  Possible ideas to discuss:  Can you identify their mission?  Values?  Competitive advantage?  Strategies to achieve their competitive advantage?  And possibly how their strategies have changed over the years, especially over the last 1.5 years?
  3. Also, connect JetBlue’s strategy back to the chapter.
  4. Also discuss what you found interesting and/or were surprised by.
  5. Post by Wednesday at 11:55 pm.
  6. Discuss (respond to at least 2 other posts) by Saturday at 11:55 pm.

Making it Real Original Posting Rubrics:

0 Points

5 Points

10 Points

Making it Real Original Post is still not posted 24 hours after the deadline

Partially completed the Making it Real

Thoroughly completed the Making it Real

 

Somewhat connected what you learned back to the text

Thoughtfully connected what you learned back to the text

 

Did not or barely mentioned what you found interesting and/or were surprised by

Also mentioned what you found interesting and/or were surprised by

 

Some grammatical errors, or some misspellings, or lacking in professionalism

Grammatically correct, no misspellings and overall professional

 

The assignment was completed late (but within 24 hours of due date/time).

Posted on time

 

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