Instructions:
A case brief has to be turned in for FOUR of the EIGHT cases assigned for discussion in class. The brief will not exceed two typewritten, double spaced pages in outline format with “bullets” identifying key issues only – no essays! It will also address the very same questions assigned to the case for class discussion purposes as well (see questions listed for each case in the respective session elsewhere in the syllabus).
- How has LVMH been performing? How does its performance compare with other peers? Provide a full discussion of your analysis and conclusions.
- Why has LVMH been so successful, specifically the leather goods business?
Conceptualize the sources of competitive advantage in terms of an activity
map to draw conclusions on sustainability of advantage. - What are the challenges facing LV? What options would you recommend to management for addressing these challenges ### PLEASE read the article of Louis Vuitton and answer the 3 question### please read the 4 pp to use the concepts from the slides to answer the 3 q
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