I have received an assignment that requires me to analyse the results of a survey and then translate the finds into a coherent marketing communication strategy for a local tourist attraction.
The survey needs to be analysed in SPSS, however, I received feedback on my first draft version and realised that I have no idea how to use the software. Because I am busy with my thesis and this is a re-sit class I simply don’t have the time to delve into it.
I am therefore hoping that you could take a look at the survey questions and how to analyse and best display the results. Then I can continue with the rest of the report (elements such as the introduction, situation analysis, and the actual communication strategy).
Details of the assignment.
+The report is in English but the survey was administered in Dutch. The questions, therefore, need to be translated into English before being used in the report. (I can translate them, but I don’t know how to change them in SPSS.)
+The survey questions are a mix of nominal, open-ended questions, and scales.
+There are 8 research questions in the assignment.
I can supply the assignment document, the SPSS data file, the original survey (with a separate translation of the questionnaire), and the first draft with the teacher’s feedback.
Budget wise, because I am not sure how much work is involved so I am not sure what amount I should be thinking of.
But I am willing to go above the quote of 4.25euros.
Please get back to me with a quote and an estimate of how long it might take.
Kind regards,
Carla Grevenitz.
Note:
-Regarding what I have done so far to answer the questions if you think it is not right or would be better depicted in a different way, then please feel free to delete and/or change it!
-If it is not too much trouble, it would be nice if it was in British English but it is not at all a problem if you prefer American English.
Requirements: analysis
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