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SMC University Dell Global Brand Purchasing Ethics Product Research Essay

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Essay 2: The Ethics of Purchasing a Global Brand

In this essay, you will connect the readings, TED talks, and your own research with the goal of articulating some of the ways in which your choices as a consumer impact the world.

STEP 1: Choose a specific product from a specific brand that you would like to purchase. (For example, an iPhone, a pair of Converse sneakers, H&M jeans, etc.)

STEP 2: Conduct research about the manufacturing process and supply chain behind this product and the business practices of the company that makes it. Find out as much as you can about where this product is manufactured, who makes it, and under what conditions. You will need to produce at least 3 sources (one of which can be the company itself) that give some information about the origins and manufacturing process of this product.

STEP 3: Write an essay that responds to the following prompt:

Based on your background research on the product you’ve chosen, as well as the readings and TED Talks, will you buy this product? Why or why not?

Your essay should have a clear thesis statement that provides one main reason. The body of your essay should include the information you gathered about your product specifically and should incorporate the arguments made by at least 2 of the articles and/or TED talks from class as well as 3 sources you have found on your own.

Ted talk: https://www.ted.com/talks/emily_esfahani_smith_the…

Length: 3-4 pages typed and double-spaced using 12-pt font and including parenthetical documentation and works cited in MLA style

Due dates:

Essay plan due 5/17

Essay 2 due 5/24

ESSAY PLAN :

1) The specific product you have chosen to focus on and the issue you have identified in either its manufacturing process, supply chain, or working conditions

2) Your essay’s thesis:

Your thesis you should tell us if you would purchase this product and convey your main argument why or why not. (Remember you should have one main argument, not a list of three reasons.)

3) Topic sentence for each body paragraph accompanied by the evidence you plan to use in your essay to support it (at least 3 pieces of textual evidence total). Provide the actual quotations you plan to use rather than referring generally to any evidence. At this point, at least one of those pieces of evidence should be something you found on your own using the research methods you learned in Week .

Topic sentence of body paragraph 1:

Evidence 1:

Topic sentence of body paragraph 2:

Evidence 2:

Topic sentence of body paragraph 3:

Evidence 3:

4) List one other thing you plan to research for your essay.

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