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Simon Fraser University Hospitality and Tourism Discussion

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Vision statements are future based and mission statements are current based (Kandampully & Solnet, 2018).
Consider the theory presented by Kandampully & Solnet (2018), Chapter 5 as you:

  • Choose a tourism organization. Identify its mission and vision statements as direct quotes (in quotation marks and with an in-text citation/reference) at the end of your post. The mission and vision statements will not be part of your 300 word limit.
  • Do you feel that the mission statement is present-based and conveys why the organization exists to both internal and external stakeholders? Please explain.
  • Do you feel that the vision statement is future-based and inspires and gives direction to the employees of the organization? Please explain.
  • Do you feel that the vision statement is relevant in COVID-19 times? Please explain your position.

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