Students will identify a business and explain the sales funnel that it uses to acquire, retain, and develop the customer base.
|
Meets All Criteria |
Meets Most Criteria |
Meets Some Criteria |
Not Addressed |
|
All parts of the funnel are correctly addressed and thought out. 10 points. |
75% of the terms are correctly used and/or there is missing information. 7 points. |
50% of the terms are used correctly and/or there is significant missing information. 5 points. |
There is limited content. 0 points. |
|
Zero capitalization, punctuation, formatting, or spelling errors. 5 points. |
There is at least one capitalization, punctuation, formatting, and/or spelling error. 3 points. |
There are at least three capitalization, punctuation, formatting, and/or spelling errors. 1 point. |
There are five or more capitalization, punctuation, formatting, and/or spelling errors. 0 points. |
|
There is research to support the ideas presented. 5 points. |
75% of the work is supported with research. 3 points. |
Approximately half of it is supported with research. 1 point. |
There is no supporting research. 0 points. |
0 comments