Course Objective: Use the strategic analysis as a method of organizing and evaluating case information
Prompt: Review the Minicase entitled, ” Minicase: How Apple Maintains Product Leadership”
Instructions:
In a 2000 (min 4 full pages) word essay discuss the following:
Case Study Write-up
Background Statement/Introduction
Major Problems and Secondary Issues
Organizational Strengths and Weaknesses
Alternatives and Recommended Solutions
Conclusion
Use the attached, APA Word Document, template provided.
Min 5 scholarly resources required; 2 should be from peer-reviewed resource/library.
Essay format; not bullet format.
Minimum 4 full pages of content (Word Document) of strategic material (does not include cover page, abstract, nor reference pages).
All charts, graphs, pictures are to go in the appendix (not a substitute for content)
Refrain from excessive use of quotes in your response (less than 5%)
Once you submit your document to the assignment folder it will automatically be loaded to TURNITIN.COM within the course. Your similarity scan score must be 20% or less (the following will be excluded: headers, bibliography, etc. prior to instructor grading paper—focus on the content of scan percentage.
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