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Research Article Using SEM PLS Analysis

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This assignment focuses on the application of PLS using PLSGraph, describing it and the results. It builds on the model you run in the next project (see attachment), so you will need to first complete the other project.

Nine Assignment

Based on your other project results and what you read about reporting PLS results, please write a report (see attachment) describing the results in an academic fashion. The reporting should meet common guidelines which we covered in other project, and follow the structure of reported results provided in a research paper you identify.

1.What is the research paper you follow as an example for reporting your results (use Web of Science or ProQuest to find one in a top journal – it should use PLS)?

2.Report the results following the format in this paper (including AVE, CR, alpha, etc.)

3.Discuss – does this report provide enough information or all the needed information for assessing all aspects of the model?

Please organize your paper in a scholarly way. Add section titles when necessary. Explain your logic and when appropriate, use external sources and use proper citations.

The paper is usually between 1 and 3 pages long.

Assignment Expectations

1.Able to understand PLS procedures and results.

2.Able to effectively and efficiently describe PLS results.

3.Write research reports with clarity, depth and critical thinking.

4.Completeness and coherence: Chain of thought is easy to follow.

5.Collected relevant evidences and consulted additional papers/resources to support the propositions.

6.Paper is clearly written with appropriate format. Reference list is complete. Citation is properly done.

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