3-4 Project One Milestone: Analysis of Privacy Laws and Business Implications
In Project One, you will take on the role of a stakeholder in a business at the forefront of a privacy issue. In that project, you will articulate a point of view that reflects your professional stance on privacy, the laws and regulations relevant to the issue, and the business implications of your recommendation. For this milestone, you will begin to investigate two of the key facets that will factor into your position: regulations and business implications.
Scenario (Pls choose one)
Zoom gave data to third parties without users’ knowledge
An April 2020 piece from The New York Times alleged that popular video conferencing site Zoom engaged in undisclosed data mining during user conversations. The coverage asserted that when a person signed into a meeting, Zoom transmitted their data to a system that matched individuals with their LinkedIn profiles.
The incident happened via a subscription-based tool called LinkedIn Sales Navigator that Zoom offered customers to assist with their marketing needs.
Moreover, when someone signed into a Zoom meeting with an anonymous name, the tool still connected that person to their respective LinkedIn profile. Thus, the person had their real name revealed to a fellow user despite efforts to keep it private. Zoom promised to disable the tool and remove it from the company’s offerings.
Ring Doorbell app allegedly loaded with trackers
The Ring doorbell has an accompanying app that lets people see, hear and speak to individuals who arrive on their doorsteps — even without being home. Unfortunately, when the Electronic Frontier Foundation (EFF) investigated the Android version, it discovered numerous third-party trackers. The researchers say that Ring sent data to four outside entities, providing them with personally identifiable information.
The transmitted details include names, IP addresses, and data from users’ device sensors. The EFF warned that recipients could combine all the information to get a unique user picture.
WhatsApp flaw sacrificed the privacy of top government officials
Privacy violations also happen if malicious parties exploit weaknesses in widely used apps. Such a situation unfolded when NSO Group, an Israeli hacking tool developer, allegedly built and sold a product that allowed the infiltration of WhatsApp’s servers due to an identified weakness. This problem caused at least 1,400 users to have their mobile phones hacked within approximately two weeks in April and May 2019.
A sizeable segment of the identified victims were reportedly high-profile government officials located in at least 20 countries. Early investigative efforts failed to confirm the perpetrators that used the tool from NSO Group.
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