An organizational mission should be a living document rather than simply a public relations statement. The characteristics of mission statements – broadly defined purpose, enduring, underscores the uniqueness of the organization, and identifies scope of operations.
On the other hand, the vision is a statement of hope about how the organization will look when it is accomplishing its mission. Effective visions are inspiring, about excellence, make sense, are flexible, empower employees first and patients second, honor the past while looking to the future, and come alive in details.
Values are the guiding principles of the organization on which its business philosophy is based. Organizations and their members should have some principles or commitments that they stand for and rarely, if ever, compromise.
You must choose organizations with the necessary MVV information to complete this assignment. Recommended sources for uncovering information about your organizations’ mission, vision, values include searching Ohio University’s online library databases, company websites, community benefit reports, community assessment reports, financial reports, company publications, newsletters, GuideStar, Hoovers Databases, S&P reports, Moody’s reports, etc. Access the free information (limited) from GuideStar, Hoovers, S&P, Moody’s, and other reputable publishers of company information.
In this first assignment for Week Four, you are asked to conduct research using the internet and gather mission, vision, values statements for a for-profit and not-for-profit health organization. Once you have chosen your organizations, use the attached template to input information on each organization. Use the template to compare and contrast (strategic thinking maps) the organizations by typing an “X” in the appropriate cell (Yes or No). Focus your analysis strictly on the statements (mission, vision, values) and not differences and similarities between the two organizations. You should refer to the readings on mission, vision and values statements in the textbook. Ensure you properly cite the sources of information gathered for the comparative analysis specific to the two organizations. Include properly cited links to websites.
Comparative Analysis of Mission & Vision Statements (For-Profit vs. Not-for-Profit)
For-Profit
Not-for-Profit
Health Care Organization
Website URL
Mission Statement
Vision Statement
Values Statement
Strategic Thinking Map for the Mission Statement
Components
Yes
No
Yes
No
Includes target customers and clients
Includes principal services delivered
Geographical domain of the services delivered
Specific values
Explicit philosophy
Strategic Thinking Map for the Vision Statement
Components
Yes
No
Yes
No
Clear hope for the future
Challenging and about excellence
Inspirational and emotional
Empower employees first
Memorable and provides guidance
Strategic Thinking Map for Values (Principles) Statement
Components
Yes
No
Yes
No
Inspirational
Guiding principles for behavior expectations
Limited in number (critical few vs. trivial many).
Recommended Changes or Additions to the Mission, Vision, and Values Statements: For each organization, separately describe one change or addition you would recommend to the mission statement, vision statements, and values. Provide supporting rationale for the change or addition. Incorporate professional or peer reviewed support for your recommendations. One substantive paragraph for each change or addition with support.
Mission Statement
Vision Statement
Values Statement
References: Community Health Center. Vision Statement, Mission Statement, and Core Values.”>Community Health Center. Vision Statement, Mission Statement, and Core Values.
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