The theme is a positive factor that affects the hotel occupancy rate, and you must use the following 5 references and two paragraph excerpts.
1. Abdullah, A. A., & Hamdan, M. H. (2012). Internal success factor of hotel occupancy rate. International Journal of Business and Social Science, 3(22). http://www.ijbssnet.com/journals/Vol_3_No_22_Speci…
2. Al Saleem, A. S. M. R., & Al-Juboori, N. F. M. (2013). Factors affecting hotels occupancy rate (An empirical study on some hotels in Amman). Interdisciplinary Journal of Contemporary Research in Business, October, 5(6). https://journal-archieves36.webs.com/142-159.pdf
3.Cahyani, N. P. E. Y., Astawa, I. K., & Triyuni, N. N. (2020). Increasing Room Occupancy and Room Revenue through Price Decision Strategy. International Journal of Glocal Tourism, 1(1), 1-12. https://media.neliti.com/media/publications/339465…
4.Gozaly, J. (2017). Consumer analysis for increasing occupancy rates of tourism hotel. Industrial Engineering and Management Systems, 16(1), 103-108. https://www.koreascience.or.kr/article/JAKO2017145…
5. McGregor, M. (2018, August 14). how hotel operators can win and retain more customers. Forbes. https://www.forbes.com/sites/forbesbusinessdevelop…
1.“Providing quality service is not limited to just qualities provided by an employee of the hotel but also facilities and environment of the hotel. If a hotel was able to meet or exceed customers‟ level of expectations, their satisfaction level increases. Satisfaction will later lead to a willingness to come back to the same hotel and tendency to recommend others to stay in the same hotel” (Abdullah & Hamdan, page 217, 2012).
2.Therefore, many hotels with low occupancy rates prefer to continue to function normally in non- peak times, as long as the current occupancy rate covers the variable expenses and contributes in covering the fixed costs (wages, salaries, assets depreciation, rent, power, and other expenses). On the other hand, if the demand the for hotel services exceeded the hotel’s capacity, this means that the hotel occupancy rate reached its Maximum Rate, because the hotel management (Al Saleem & Al-Juboori, page 144. 2013)
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