Select a marketing topic of your choice (examples include: Global Marketing, Services, Pricing). Begin your research by using the GCU Library or an electronic database search.
Find a scholarly, peer-reviewed journal article (published within the last 5 years) on a topic addressed in this course that is of interest to you.
Write an article review of 750-1,000 words that addresses the following:
What is the thesis (main idea) of the article?
Why is (are) the author(s) writing about the topic?
What facts are presented?
How does it relate to the other readings (especially the text) on the topic?
What are the conclusions and recommendations?
Critique the article.
Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
Refer to “Article Review Grading Criteria” for criteria to be used in grading.
Do you need a similar assignment done for you from scratch? We have qualified writers to help you. We assure you an A+ quality paper that is free from plagiarism. Order now for an Amazing Discount! Use Discount Code “Newclient” for a 15% Discount!NB: We do not resell papers. Upon ordering, we do an original paper exclusively for you.
The post Marketing Paper Select a marketing topic of your choice appeared first on Top Premier Essays.
0 comments