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MAN 4930CBE Rasmussen College Business Insights and Data Integrity Discussion

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Interpret data to gain insights for business decisions.

Student Success Criteria

View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane.

Scenario

You are the Senior Manager of Data Analytics and Insights at a Fortune 500 company (Netflix, Nike, or Universal Studios). Your role is to review and interpret data in order to gain insights related to strategic business decisions.   

Instructions

Your organization recently sent out an internal employee survey. You have received data from the survey 

For this assignment, you will write a paper in APA format in which you evaluate the survey data source, review, and analyze the related data. You will develop recommendations for the organization based on the data, which may include changes to employee guidelines, changes to the employee handbook, or training enhancements.

In addition to the analysis of data, you will:

Review how data sources can be utilized to make effective business decisions.

Discuss the barriers to interpreting data for business decisions.

NOTE – Be sure the document displays proper grammar, spelling, punctuation, and sentence structure.

Resources

Company information for Netflix, Nike, and Universal Studios:

Hoover’s Company Records. (2019). Netflix, Inc. profile.

Hoover’s Company Records. (2019). NIKE, Inc profile.

Hoover’s Company Records (2019). Universal Studios Company LLC profile. 

Rubric Details:

A – 4 – Mastery – Provides recommendations from data analysis that would seem likely to result in effective business decisions, including examples and details.

A – 4 – Mastery – Effectively demonstrates how the evaluation of data sources can be utilized to make effective business decisions; includes specific examples.

A – 4 – Mastery – Includes an in-depth overview of the barriers to interpreting data for business decisions.

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