Word count at least 550
One great place to see this process in action is PR
Newswire. On three occasionsI want you to go to PRnewswire.com, pick a news
release of your choice, and then do a little digging and analysis. First, tell
me what they’re announcing. Second, search to see if any traditional news
outlets have covered it. Third, see if the organization has posted anything
online or via their social media channels. Who are they targeting specifically,
and who else might be affected? Is the news getting out there beyond this one
news release? What are your recommendations for other things they could do to
improve?
Grading: Per the rubric you will see on Canvas, you will
evaluated based on
1.News summary(max 10 pts)
2.Writing quality (max 15
pts)
3.Depth of investigation (max 15 pts)
4.Stakeholderstargeted and potentially
affected (max 20 pts)
5.Analysis(max 20 pts)6.Recommendations(max 20pts)
•Please
provide references (links are fine), and use quotations and in-text citations
as warranted.
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