Students are required to write two Contextual Application Papers as part of the requirements for this class.The primary purpose of this assignment is to develop and assess students’ ability to view phenomena with strategic lens and apply principles to specific issues/companies/industries identified in the case. The Contextual Application Paper assignment requires students to find and discuss (an) article(s) about an industry or company and to discuss the article(s) from the theoretical perspective learned in the class.
The deliverable to me is a paper that demonstrate your understanding and analyses in clear and well-organized manner.
The contextual application paper should demonstrate your understanding and analyses in no more than six (6) pages including a separate cover page (1.5 spacing & 12 font size). You need to include all the necessary citations in the body of text and also provide all your references in a separate Reference Page (APA style).
For your Internal Analysis, pick either FRIO (or FRIN) Framework or Value Chain Analysis. Describe articles using the framework you choose. It has to be a very specific analysis about a particular company. Please do not explain those theoretical frameworks. You just need to apply them to your articles. This analysis should be focused on a single company, not an industry.
Here are additional guidelines for the assignments:
The paper must be based on articles that are:
relevant (clearly relate the articles to what we have discussed in class)
timely (within the last 2 years)
from a reputable business publication such as the Wall Street Journal, Forbes, Business Week, and Economist.
The length of the paper is less than six (6) pages including a separate cover page for your name, class title, and class section.
The paper must be typed with 1.5 spacing, times-new roman, and 12 font-size.
Include a References page at the end and list all the citations in APA style (there should be at least five (5) citations). Also attach the news articles at the end of the paper.
Unlimited tables, figures, and charts in the appendix.
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