one-page, informative, visually interesting report/infographic that provides a broad overview.
Your report should incorporate at three types of visuals along with a discussion/analysis of the data in your figures, as well as enough text to introduce the topic and its importance and to point to the takeaway for your topic. You need to think through who your audience is (based on the data and the point you want to make) and your overall purpose.
This link: https://neomam.com/interactive/13reasons/ (Links to an external site.) is a neat infographic detailing why the human brain craves infographics and what makes visual rhetoric effective. It’s a short read and will provide more insight into the importance of visual rhetoric.
As you design and produce the content for your visual report, keep in mind both purpose and audience. Again, your analysis of both should yield important decisions when thinking of document design. Also, the key to working with data is that it’s best to find a manageable sample that make a specific point or a couple of points (i.e. if you want to compare things or show data over time).
Below are potential tools you can use to make your visual reports:
https://www.easel.ly (Links to an external site.)
Those are all free but will require you to sign up. Of course, Adobe Photoshop, Excel, etc. can all be used. The above are just extra resources and tools for those that want them.
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