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I need a 12-14 page essay on a publicly traded U.S. Bank (I will reveal the bank name once we agree on a bid). The paper must have proper English grammar and have academic (peer reviewed journal articles) as references.
12-14 pages, double spaced Times New Roman 12 font, APA references.
Introduction to the Organization – History of the Company & Current Status — A. When
was the organization founded, why and by whom? Discuss unusual history
associated with the organization. B. Is it privately or publicly
held? C. Who are its top executives in terms of experience,
academic credentials, diversity, etc.? D. Discuss the organization’s Business
Model? E. What is the impact of globalization on
this organization?F.Other information?
II.
Identification of the Industry and
the Competitors — Industry definition is necessary
so that competitors can be identified; macro-environmental forces that affect
the organization and its industry can be assessed, and the organization’s
relative strengths and weaknesses can be compared to other organizations within
the industry.
III.
Analysis of the Industry (Include global considerations)
(A). Strategic Group(s) in which the company exists and
competitors in it/them.
(B).
Intensity of rivalry among existing
competitors. Use Porters 5 Forces for B, C, D, E, and F.
(C).
Threat of new competitors entering the industry;
(D) Threat of substitute
products or services;
(E) Bargaining power of buyers and
(F) Bargaining power
of suppliers
(G).
Potential Profitability of the
Industry – What organizations have succeeded and failed in the industry and
why?
(H). What are the Critical Success Factors for the industry?
No conclusion or summary is needed for the paper; just the above information.


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