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Select an organization and share with the class which social media platforms they should use and not use; as well as an explanation of your recommendations. Paper should be 350-500 words.

You may phrase/format your answer as you wish, but make sure you provide the following information:

  • Name of the organization
  • Type of organization (B2C, B2B, non-profit or government)
  • A short description (one or two sentences of what the organization does; this will give your classmates context of your recommendations)
  • Three social media platforms( such as facebook, instagram etc) that you recommend the organization actively manages and an explanation of why (on the why, please add a little more than “it’s where their target audience is…”)
  • Two social media platforms that you recommend the organization passively manages (monitor or keep an eye on) or ignore (do nothing) and an explanation of why. Hint: you might recommend they keep an eye on a lesser-known platform or a fairly new platform such as Clubhouse to see how it evolves and might be a well-received place for your organization’s target audience to gather.
  • Any features or capabilities you’d like to see a platform add or enhance that would be great for your organization’s audience or the organization itself.

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