GC Smart Products Essay

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Conduct Secondary Research to describe why consumers might want to purchase Smart home products. This individual assignment will help you gain some background and knowledge for us in your team projects.

Write a 3 to 5 page MS-Word report in APA format detailing the following:

1. Describe “Smart home product” and the industry
2. Outline reasons for wanting to own or gift a Smart home product
3. Describe why and how Smart home product are used
4. Determine what should be included in a Smart home product
5. Based on your findings (items 1 through 4 above) describe an ideal Smart home product from your perspective

Item 5 is the only point in your report where you may include your own opinion. Items 1 through 4 should be based on Secondary Data sources and should not reflect your personal opinions.

You may use information from around the world. You are not restricted to only focusing on obtaining Secondary Data from the United States.

Secondary Research, also known as “desk research,” refers to gathering of data that has been collected by entities for purposes other than the (research) problem at hand. Secondary data may be obtained online, by telephone and in hardcopy form. It is recommended that you use National University Library’s resources.

Sources include, but are not limited to:

• Associations and trade publications
• Annual reports
• Commercial sources
• Government sources
• Industry experts and consultants
• “Off-the-shelf” market study reports
• Pre-published reports may be identified for purchase
• Informal telephone interviews
• Other information sources