my business idea is to open coffee shop “CoffeeInn”. So, what I need you to do is to write a feasibility analysis of my industry (coffee shop). For parts 1-5 and 7 you have to circle the most appropriate answer and make note of the (-1),(0), (+1) score.
For part 6 you have to write a summary about 4 pages long where you have to specify the name of the business (in my situation coffee shop “CoffeeInn”, business model, and two page summary of the business that includes:
– Precisely and concisely explain your concept, the key benefits it offers, the target market(s) that will value this benefit, and most important, how it will be a distinctive addition to those markets’ current options!
For part 7 you have to write Industry and market feasibility analysis about 4 pages where you have to specify
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A. |
Industry attractiveness / Industry Analysis (extensive research is needed to conduct a comprehensive industry analysis) |
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B. |
Market Analysis |
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C. |
Timeliness of entry into the target market |
Industry Attractiveness
- To the extent possible, research & assess the industry at the five-digit NAICS code level your potential business will be entering. Use a broader industry category (less NCICS digits) if appropriate (http://www.census.gov/epcd/www/naicstab.htm).
- Also review the full list of resources in textbook (Appendix 3.2- Page 108-109 & your library. Your ability to research is PART of this ASSIGNMENT. Be investigative & CITE your sources)
- Assess the attractiveness of the industry and competition
and then cycle Industry attractiveness assessment tool and
-Include above survey-One page summary (min) of your industry
-One page summary of your direct, indirect, and future competitors
Prompting Questions:
Is there a demand for the benefit you intend to create?
How much does this demand depend on price? Product? Etc.
I attached the assignment. The paper should include the cycle answers and industry analysis. total number of pages should be about 8 and plus cyrcle answers.
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