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8-Pages using the Online Merchant database…
You will analyze the strengths and weaknesses of the company and write a report either recommending or not recommending purchase of the company stock.
The completed report should include:
- An introduction to the company, including background information.
- A complete and thorough financial statement review.
- Pro Forma financial statements (Balance Sheet and Income Statement) for the next fiscal year, assuming a 10 percent growth rate in sales and Cost of Goods Sold (COGS) for the next year.
- Complete ratio analysis for the last fiscal year using at least two ratios from each of the following categories:
- Liquidity
- Financial leverage
- Asset management
- Profitability
- Market value
- A calculation of Return on Equity (ROE) using the DuPont system.
- Assessment of management performance by calculating Economic Value Added (EVA).
- A synopsis of your findings, including your recommendations and rationale for whether or not to purchase stock from this company.
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