Write a 1,050- to 1,400-word paper summarizing the content of the simulation and address the following:
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Identify two microeconomics and two macroeconomics principles or concepts from the simulation.
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Explain why you have categorized these selected principles or concepts as microeconomics or macroeconomics.
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Identify at least one shift of the supply curve and one shift of the demand curve in the simulation.
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Explain what causes the shifts, and how each shift affects the price, quantity, and decision making.
Include responses to the following:
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How might you apply what you learned about supply and demand from the simulation to your workplace or your understanding of a real-world product with which you are familiar?
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How do the concepts of microeconomics help you understand the factors that affect shifts in supply and demand on equilibrium price and quantity?
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How do the concepts of macroeconomics help you understand the factors that affect shifts in supply and demand on the equilibrium price and quantity?
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How does the price elasticity of demand affect a consumer’s purchasing and the firm’s pricing strategy as it relates to the simulation?
Cite a minimum of 3 peer reviewed sources.
Imagine you are part of a strategic planning group at a large corporation that is considering developing a new proposed product. The marketing director has asked your team to do a competitive market analysis to determine the product’s potential success. The analysis will focus on your primary competitor in the product’s market.
Select a potential competitive organization and a product in that organization.
Write a 1,400- to 1,750-word paper analyzing the current market conditions. Address the following topics:
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A short history of the organization and a description of their product
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Factors that affect demand, supply, and prices in the market in which the competitor organization operates
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Define the market for your chosen product, including an analysis of its competitors, and customers.
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Any issues or opportunities your organization faces that affect its competitiveness and long-term profitability with regards to your product: This may include but is not limited to the following elements:
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Price elasticity of demand
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Technological innovation
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The relationship between the amount of labor & capital employed and the law of diminishing marginal productivity
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Cost structure
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Factors affecting variable costs, including productivity and others that change the supply of and demand for labor
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Factors affecting fixed costs
Make recommendations on how your organization can maximize their profit-making potential and successfully compete in the new market. Consider the effect your recommendations may have on marginal revenues and costs.
Use a minimum of 3 peer reviewed sources


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