Topic(s) = Customer Service & Web Hosting
Textbooks =
Wiley Pathways E-Business
Greg Holden (Chicago, Illinois), Shannon Belew, Joel Elad, Jason R. Rich with Don Gulbrandsen
March 2008, ©2008
Learning Objectives =
Demonstrate a knowledge of the fundamentals of eCommerce
Discuss the role of eCommerce in practical business applications
Assess eCommerce influence on businesses and how it provides a competitive advantage
Readings =
Chapter 10: E-Business Customer Service
Chapter 11: Equipment, Software, and Web Hosting
Assignment(s) =
(1)Discussion Board Activity Post. Respond in 3-4 well researched short paragraphs.
(a) A travel e-business that specializes in planning golf vacations has plans to offer its trips to customers around the globe. Suggest two considerations of such a move.
Support your view with evidence, explanations and credible references.
(2)Week 6 Homework Assignment:
(a) For reasons such as security and familiarity, some consumers are still not comfortable about shopping online. Explain at least three ways that online retailers can offer customer support to make an online shopping experience more approachable.
(b) Explain why an owner would decide to rent a server for an e-business site. Give an example of a situation in which a rented server would be the best option.
Response should be no less than two pages, supported with credible references and submitted in a APA format. Outside references are required. Please cite any outside sources you use, such as financial projections, etc. in APA style.
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