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E-Marketing (ECOM301) Digital Marketing Plan Project

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Guidelines for the assignment:

1- The Assignment must be submitted (WORD format only) .

2- Avoid plagiarism, the work should be in your own words.

3- No pictures containing text will be accepted and will be considered plagiarism).

3- Your assignment must be supported by evidence and resources. Otherwise, your answer will not be valid.

4- The assignments have 3 parts ,So,

I want the first part in a file, the second part with the first part in a file, and the third file contains all parts 1 & 2 & 3.

And:

Part 1, around (500) words.

Part 2, around (1000) words.

Part 3, around (1000) words.

5- The reference list, a minimum number of 10 references and citations is required, and you must use APA referencing style.

• Quotations must be cited to its resources.

6- The paper styles:

• The format of the paper needs to be introduction, main body and conclusion.

• Your work needs to be consistent in terms of style, tone and appearance.

• Font size: 12.

• Font type: Times New Roman,

• Page are numbered.

• 1.5 spacing between lines and paragraphs.

• Left alignment.

7- Entire project word count, around 2500 words.

Important note:

You can choose any company to work with as long as:

• It is a local company in KSA.

• It is a startup that was established in the last (3 – 6) years, 2014 onwards.

• It can belong to any industry sector.

• The name of book i study is :Digital Marketing 7th Edition by Dave Chaffey; Fiona Ellis-Chadwick and Publisher Pearson (Intl).

Requirements:

– look to the file to understand more detail.

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