discuss major ethical issues in online sales and marketing. Cover the following areas in your response:
- Spam e-mails
- Online advertisements
- Security of personal data
Use the following structure for your response:
- A list of major ethical breaches in online marketing
- Examples of industry best practices to tackle these issues
- Your recommendations for ethical practices in these areas
By Sunday, July 28, 2013, review and comment on at least two of your peers’ postings. You can ask technical questions or respond generally to the overall experience. Be objective, clear, and concise in your postings. Also go through your peers’ comments on your submissions, using the Discussion Area as a forum to strengthen your understanding on the subject.
All written assignments and responses should follow APA rules for attributing sources.
| Grading Criteria: |
Maximum Points
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| Provided appropriate examples of ethical breaches |
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| Provided examples of industry best practices that try to mend the breaches |
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| Provided original recommendations for ethical practices |
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| Responded to at least two classmates and utilized professional terminology and critiquing methods in class discussions |
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| Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources, displayed accurate spelling, grammar, and punctuation. |
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| Total |
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