I’m working on a research & summaries question and need support to help me learn.
Assignment Description:
Suppose you are working for an advertisement agency. A client has approached your agency to 1) introduce an innovative project in their market; 2) run an advertisement campaign for their current market. Your manager gathered teams and you were part on one of the teams. Your team were asked to submit a research proposal for either 1 OR 2. A research proposal is a simply a structured, formal document that explains what you plan to research (i.e. your research topic), why it’s worth researching (i.e. your justification), and how you plan to investigate it (i.e. your practical approach).
In this assignment, your team required to write the introduction and literature review for your research proposal. You need to introduce your topic and the client. This would include the research question/s, aim and objectives as well as writing about the main theories or arguments related to your topic. Your topic MUST be aligned with your major. The word limits for this essay is 1000 per student in the team. 10% plus/minus is allowed.
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