Portfolio 1: For this part of your portfolio, imagine that you are a job seeker who found a job opportunity in Social Media Marketing that has following job responsibilities:
- Monitor and manage social media accounts.
- Execute and contribute to social media strategy.
- Prepare reports on campaigns based on analytics.
- Monitor and manage social media accounts.
- Execute and contribute to social media strategy.
- Prepare reports on campaigns based on analytics.
- Monitor and manage social media accounts.
- Execute and contribute to social media strategy.
- Prepare reports on campaigns based on analytics.
You will create a LinkedIn post that demonstrates your ability to carry out at least one of these job responsibilities. To start, complete the following:
- Choose at least 1 Project that you did that best demonstrates your ability to carry out at least 1 of the job responsibilities above.
- Write at least 1 paragraph, in your own words, describing the chosen project.
- Write at least 1 paragraph, in your own words, explaining in detail how the chosen project demonstrates your ability to carry out at least one of the job responsibilities above.
Portfolio 2: For this part of your portfolio, imagine that you are a job seeker who found a job opportunity in Social Media Marketing that has following job responsibilities:
will create a LinkedIn post describing how you are prepared to take on this job role. First, complete and submit the following:
- Explain how you are prepared to take on the responsibility of executing and contributing to social media strategy using examples from concepts learned in this class.
- Explain how you are prepared to take on the responsibility of preparing reports on campaigns based on analytics using examples from concepts learned in this class.
Portfolio Presentation: For your Portfolio Presentation, imagine you are a job seeker that found a job opportunity in Social Media Marketing that has following job responsibilities:
You will provide a portfolio of your work in LinkedIn and a presentation of it to convince the hiring manager that you are the right person for this job. Use what you prepared for Portfolio 1 and 2 to support your qualifications. The portfolio and presentation should follow these guidelines:
Portfolio:
- Create 2 posts in LinkedIn:
- Post your text and any relevant media from Portfolio Project Part 1.
- Post your text and any relevant media from Portfolio Project Part 2.
Presentation:
- Your LinkedIn profile URL should be visible on the first PowerPoint slide.
- Deliver an informative and well-prepared presentation that addresses the job responsibilities above and provides evidence of your qualifications as detailed in Portfolio Project Parts 1 and 2.
- The PowerPoint slides (including text, graphics, visuals, etc.) should be effective in helping the hiring manager to understand the presentation.
- The presentation should be well-organized and follow a logical order.


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