This assignment is going to require some thought and research. Let’s see how you can think outside of the box. Let us make the assumption that you work for a high tech company that has dynamic management and is always evaluating the market and the competition. Your company is within the high tech market that is centered around the Information Technology arena. Your management is evaluating which direction to go in the future and should they make significant changes to meet the competition. As a middle manager, your management has come to you to look at your market and other companies within your market. They have directed you to make a presentation to upper management as to what other companies are doing and are they successful? You are to research one company and identify it that is in the high tech market that has not changed significantly in the last several years and why they are successful. You are also to identify another company in the high tech market that makes ongoing significant changes and why they are successful. You are to identify why one company is not forced to make changes and why the other must. Both companies are to be identified within your presentation. At the end of your presentation, you are to decide and recommend which direction your company should take.
Directions:
You are to create a PowerPoint presentation with 5+ content slides with also a title slide and reference slide. In order to make an impression upon the audience, you are to have graphics on at least three, if not more, slides. Also, you are to have at least 80 words within the note section of each content slide. Please remember, that if you add a content slide, just for effect, it still must have at least 80 words within the note section. You must have at least three references including your text book.
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