Case Analysis Questions
1. What factors contributed to the success of SBG in general and within Sweden more specifically?
2. What are the pressures Helena is facing? And why is she facing them?
3. What should Helena do? What should she recommend at the upcoming management meeting?
4. Are there other alternatives for Helena to consider?
Recommended Readings
Please refer to the course outline for a list of recommended readings on business ethics, corporate social responsibility (CSR), and sustainability.
You may find Elkington’s articles on the Triple Bottom Lin highly informative:
Elkington, J. (1998). Partnerships from cannibals with forks: The triple bottom line of 21st-century business. Environmental Quality Management, 8(1), 37-51.
Elkington, J. (2018). 25 years ago I coined the phrase “triple bottom line.” Here’s why it’s time to rethink it. Harvard Business Review Digital Articles, June 25.org/2018/06/25-years-ago-i-coined-the-phrase-triple-bottom-line-heres-why-im-giving-up-on-it”>https://hbr.org/2018/06/25-years-ago-i-coined-the-…
Format
Case analysis must be typed and does not exceed 5 pages (title page / references /exhibits / tables excluded), single-space, Times New Roman font size 12.
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