I need to make five charts with a world-renowned company to analyze:
1 Canvas chart (1. The first version of CANVAS, which reflects the preliminary business model of your company project for the TFM, or where appropriate, that expresses the current business model of the company for which you will develop the TFM and / or are doing practices. If none of the cases is met, an existing and well-known company will be chosen, or it will be carried out on the PLANETA HUERTO company:)
2 Empathy map (2. Empathy map of the (potential) client / s. It will be valued that the data have been obtained by applying primary research techniques seen in class (interviews, etc.)
or through analysis of existing secondary information. In these cases, the work carried out and / or sources consulted will be detailed.)
1 Estimation of market demand following the TAM / SAM Rule, indicating the data sources, where appropriate, used for its calculation.
2 Competitive value curve.
3 customer journey map


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