Complete an analysis of QuikTrip. Assess the organizational layout, performance metrics, and the
technology that is used to measure performance and connect with consumers.
Instructions
Using the QuikTrip case study, write a 6–7 page paper in which you:
1. Evaluate QuikTrip’s operations strategy and explain how the organization seeks to gain a
competitive advantage in terms of sustainability.
2. Analyze how operation management activities affect the customer experience. Select two
operation management challenges and provide the solutions for confronting them.
3. Examine QuikTrip’s value chain and evaluate its effectiveness to operations in terms of quality,
value creation, and customer satisfaction.
4. Determine the different types of performance measurements that can be used to measure
QuikTrip’s service-delivery system design. Select at least two types that can be applied and
provide justifications for the selection.
5. Examine the different types of technologies applied to QuikTrip’s service operations and
evaluate how the technologies strengthen the value chain.
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