We’re doing Adidas and Nike, focusing on streetwear but not excluding their sportswear influence
Field Research/Surveys (50 pts) 10 surveys with 10 questions each will be conducted on each competitor. The results of the surveys will be analyzed in the written report for each competitor using pie charts, bar charts, etc. with relevant customer comments and insight. This needs to be done at the beginning of the project .
Written Report Showing Full Analysis of Competitor Brands (25 points) The written presentation follows Industry Standards of professionalism and presentation. Report is well organized with through, thoughtful and convincing writing. All research in this section must be footnoted (MLA format), work cited page and include at least three independent resources for each competitor.
0 comments