The Topic for the Case Analysis: Amazon
Would you please write 5-6 pages double space and 5-6 presentation slides for my part of this case analysis.
Attached is my the whole Case analysis but my part is:
What strategy do YOU SUGGEST they follow (strategy formulation)?
■ Functional Strategy: core competency, distinctive competency, etc.
■ Business Strategy: low-cost, differentiation, focus, etc.
■ Corporate Strategy: growth, stability, retrenchment, etc. – what is their ‘corporate strategy’ (if they are a multi-business enterprise)? And what does their portfolio look like (e.g., BCG — Boston Consulting Group; GE Matrix, Corporate Parenting)? Which areas do they want to grow, which do they want to keep stable, and which do they want to scale back from (retrench)
Implementing the strategy
■ How would you do it, what changes are needed, discuss challenges, tradeoffs, etc.
Note: The whole case analysis has to be 20 pages, so my part is 5-6 pages and 5-6 presentation slide.


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