AU Social Mobile and Local Marketing Question

PART 1–Please watch this video before answering the questions at the end of the video case. After you have viewed the video, please compose a well thought out answer, at least a paragraph in length, for each of the questions at the end of the attached video case PDF.

Laudon-Traver_E-commerce14_CH07_Case7.2_FullValueofMobileMarketing.pdf

B)—Please watch this video before answering the questions at the end of the video case. After you have viewed the video, please compose a well thought out answer, at least a paragraph in length, for each of the questions at the end of the attached video case PDF.

Laudon-Traver_E-commerce14_CH08_Case8.3_WhatNetNeutralityMeansForYou.pdf

C)—-Please watch both videos before answering the questions at the end of the video case. After you have viewed both videos, please compose a well thought out answer, at least a paragraph in length, for each of the questions at the end of the attached video case PDF.

Laudon-Traver_E-commerce14_CH09_Case9.1_WalmartTakesOnAmazon.pdf

PART 2– Please complete the following activity. Please compose your answers in standard APA style in a Word document for submission on this link. Proper grammar and sentence structure is expected. There is not a required length, however, I do expect all answers to thoroughly address each question.

1. Visit two websites of your choice and apply the social marketing process model to both. Critically compare and contrast the effectiveness of these sites in terms of the dimensions of the social marketing process. How well do these sites acquire fans, generate engagement, amplify responses, create a community, and strengthen their brands? What recommendations can you make for these sites to improve their effectivenes

PART 3—Please complete each of the following activities. Please compose your answers in standard APA style in a Word document for submission on this link. Proper grammar and sentence structure is expected. There is not a required length for each of these, however, I do expect all answers to thoroughly address each scenario.

1. Develop a list of privacy protection features that should be present if a website is serious about protecting privacy. Then, visit at least four well-known websites and examine their privacy policies. Write a report that rates each of the websites on the criteria you have developed.
2. Visit at least four websites that take a position on e-commerce taxation, beginning with the National Conference of State Legislatures (Ncsl.org) and the National Governors Association (Nga.org). You might also include national associations of local businesses or citizen groups opposed to e-commerce taxation. Develop a reasoned argument for, or against, taxation of e-commerce.

PART 4—- Please complete each of the following activities. Please compose your answers in standard APA style in a Word document for submission on this link. Proper grammar and sentence structure is expected. There is not a required length for each of these, however, I do expect all answers to thoroughly address each scenario.

1. Find an example not mentioned in the text of each of the four types of online retailing business models. Prepare a report describing each firm and why it is an example of the particular business model.
2. Drawing on material in the chapter and your own research, prepare a paper describing your views on the major social and legal issues facing online retailers.