review the articles listed under Required Resources. You have been developing your idea for your startup business and you are working on developing an estimate of market demand for your offering. Your effort is complicated by a lack of historical data—you are just starting out and you must create an information gathering process that works for your startup.
You are going to develop an initial response that addresses the following information categories:
- Market size
- Market growth
- Market demand for a startup
- Market demand risks and opportunities
You are to focus on process—how you would go about finding information for each category. Again, focus on process, not actual numbers. What information sources will aid your effort to find this information? As part of your response, include at least one information source available at the federal level. For each category provide two sources of information. You will find useful information about this subject in your text and Week 2 Introduction.


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