Assessment 2, Accounting for Managers
Analyse and critically evaluate your allocated case company (see Assessment 1 details) using financial
statement analysis in a written document with a maximum of 1,500 words.
Instructions:
’
s 2020 annual report that you accessed from the link provided in the
Assessment 1 folder.
2017 and 2018 figures.
background research on the company
.
(What does it do? Any significant events?)
. This
background will help you contextualise your financial analysis. Reading the
Chairman/Director/CEO reports in the annual report should provide sufficient background for
the 2020 financial year.
support your explanations and evaluation of the financial information. Cite your sources.
analyses. Ensure you briefly explain them including what conclusions can be drawn from them.
Required:
A. Analysis of Financial Health: Cash Flow Health Dimension
Analyse the company
’
s Statements of Cash Flows for 2020 (comparing to the prior year where
relevant) and provide conclusions on the company
’
s cash flow health.
Approximately 350 words.
B. Analysis of Financial Health: Other Dimensions
Using the ratios and other information provided, along with the 2020 (and where relevant 2018)
annual report, analyse and interpret the company
’
s profitability, efficiency, liquidity, financial
gearing and investment performance.
Approximately 800 words.
C. Evaluation of Financial Health
Provide an overall evaluation that links together your major findings.
Approximately 250 words.


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