Project Description:
Content marketing is changing day by day. What worked last year may not work this year. And what works this year may not work next year.
For Project, you will learn how to stay up-to-date with the latest content marketing trends. Select a post or article that was published within the last 4 weeks on LinkedIn. Here are instructions on how to conduct a search:
- Log on to your LinkedIn account.
- At the top of your home page, type in the search box a keyword that is associated to the type of article or post you are interested in (i.e. Digital marketing) and click <enter>.
- Keep in mind…. You do not have to search for articles on digital marketing. You can search on whatever subject you are interested in.
- Then click on the CONTENT tab.
- Once you do this, all of the articles or posts on your subject will appear
- Prepare a summary of what you learned from the post. Your summary should include the following:
- Name and URL of the post you read
- What is the main topic of the post?
- What is the most important thing you learned from this post?
- Do you think the post was well written? Why or why not?
Your summary should be a minimum of 300 words.
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